Let’s face it, millennials are an elusive bunch with mass appeal. Roughly 80 million strong, this digitally-savvy, culturally-diverse group is poised to transform nearly every facet of the U.S. economy. Spending nearly $600 billion a year in the U.S. alone, Gen Y continues to alter how businesses operate, affecting the ways we buy and sell. And today, it’s the frozen food industry that’s reaping the benefits of the millennial dollar.
On-the-go consumers are flocking to alternative dinner solutions. With the growing demand for fresh, local, unprocessed foods and an amplified demand for convenience, the meal kit delivery service industry is bustling. So, what’s on your dinner plate?
Topics: alternative dinner options