As 2017 comes to a close, the dynamic nature of the food and beverage industry continues to shape organizations. According to Statista, 2017 revenue in the food and beverages industry including fresh and packaged foods, fruits, vegetables, pasta, snacks, sweets, refrigerated and frozen food; soft drinks and alcoholic drinks in the U.S. is approximately $13,855 million, a number that's expected to reach $25,889 million by 2022.
E-commerce is about the customer, not retailers. Mind blowing right? Not really. Convenience is key, and online buying affords customers that luxury; a luxury where consumer expectation is undoubtedly associated with ordering convenience, delivery effectiveness, and minimal shipping cost on a 24/7 buying cycle.